Social media, also known as Web 2.0, has risen above the line as a really powerful marketing tool online.
The label "Web 2.0" suggests with the intention of something at an earlier point in time called "Web 1.0." But there really wasn't. There was firstly the Internet, or the World Wide Web. Web 2.0 is the first name coined several years back by a guy called Tim O' Reilly. He used it to label the raft of changes that were occurring in the design of websites, and the many new social interactions and technologies that were rising up on the web on a quick rate.
Web 2.0 is nothing brand new, and some fundamentals of web 2.0 is the easiness of socializing, , collaboration, marketing and promotion and a easy like mind group through the usage of web applications. Web 2.0 sites device their power from the human associations and system effects from this characteristic that is made achievable, and growing in effectiveness the more and more people use.
Social bookmarking gives users a unique opportunity to express their own personal
take on information and resources, as well as on the organization of these
resources. The process of social bookmarking allows people of similar interests and
tastes to locate each other and create a sort of online cyber-community.
Web 2.0 websites are user generated content sites. Visitors to the sites sign up and next start contributing their own content to the site. MySpace is a user generated Web 2.0 social networking site. Users create their own profiles, upload videos, add pictures, and even music to the site.
Also, in this branch of Web 2.0 is something else known as social bookmarking sites such as Digg which allow users to submit links to stories, videos and websites that they like along with their own review of everything in general about the website. All of this coming from the contributions from users just like you and me.
Social networking is all just about sharing valuable content and making some new friends. Social networking sites aren't precisely just for teenagers anymore, today these sites span the spectrum of demographic groups. While teenagers are still more apt to make use of them than older people, there are currently niche social networking sites which target groups who share common interests like parenting or investing.
Following on from and building on simple browser based internet bookmarks, we come to shared bookmarks. These are a means for bringing together internet users who share similar interests. Using social bookmarking, such users can pool their resources on the web, and this is what social bookmarking is all about at its most basic level. The bookmarks are not stored on a particular computer but they are instead created and stored on a remote web server. They are effectively stored on an external website that can be accessed anywhere.
Social bookmarking sites allow you to create a profile then bookmark your favorite sites. These bookmarks will be shared with other users on the network. When you bookmark a site you'll give a short description and then pick a category and add keyword tags to your bookmark. These keyword tags allow your bookmarked site to be shown up when any user searches for bookmarked sites for that keyword.
When you create an account on social bookmarking sites, lets say Digg, or StumbleUpon, you then hold the choice of bookmarking your website on their website. Once your website has been bookmarked it is present for everybody to see. It typically takes me around two-four minutes tops to sign in and bookmark a site on these social bookmarking sites, but yet still effective and the amount of traffic you can acquire is highly.
For your worth you want to bookmark your website web pages and your blogs and blog pages (and by this:Every web page that is important, and you even bookmark your Web 2.0 pages that you make too. Bookmark all of them because their all web pages and Google ranks these web pages that they like and really not your overall website.) to better enhance your marketing potential. You will need to pick the appropriate category, give a short but to the point catchy description of the site and then pick the appropriate keywords to tag your bookmark with. Therefore, bookmark things that are of quality and are informative, useful and you will gain a reputation and this will build up your traffic.
In short, you need to have your website placed in the appropriate category, use relevant keywords and offer a good product with a good description.
In Web 2.0, users interact in what you can say a personal way. They exchange ideas and impressions and even in many of these cases meet many new people, make some friends, and develop a community.
Remember this inside tip that will allow you to generate a high traffic tide, is that you'll need to use various web 2.0 sites, and set up your own web 2.0 sites.
As the Web 2.0 generally, social bookmarking is in addition here to stay. Social book-marketing means sharing favorite sites, and discovering much more useful stuff by working together as a community. It taps into what Internet Explorer calls "favorites," and most other browsers call "bookmarks." It lets members sort out and categorize sites and blog posts by "taggin" them, and reveals their popularity by presenting the number of visitors.
Web 2.0 visitors are additionally much more eager to buy online. A few years ago, ordering something online was both a little annoying and risky, since security features were merely just emerging. This is no longer the case with sites that are adopting Web 2.0 technology and the number of people who buy products online has increased exponentially.
Remember, Internet purchasers are commonly picky. They will buy items online as long as the process is not too complicated, their credit card number is safe and the whole process is easy going.
The relationship among buyers and sellers has also changed noticeably. Clients no longer want you to be the person who's selling, and nothing more they expect you to take part in a closer relationship with them, they expect the decisions you make to be transparent, and they expect their concerns and demands to be taken honestly and seriously.
So Pretty much about these social networking sites you will realize take these steps. From creating a informal profile that shows you as a person. Next you want to find groups that fit with your interests and join them. You never want to spam any of the groups, these are just your way of getting yourself seen without pushing your product or service. Lastly utilize the on site blogs to exhibit your products and service. Also, remember that social networking sites is just one form of the Web 2.0 market that you can take advantage for your marketing. There are so many different Web 2.0 websites out there free for you to get on and use.
Blogs are considered Web 2.0 and are very great marketing tools as well.
A blog is basically an online journal that you can create and post entries into. The difference is that generally a blog is wide open to the public so others can read what you have created, where as a journal or dairy is a private book that you keep hidden. A simple explanation about a blog, just like this one I'm using right now.
When creating a blog, remember to keep your blog fresh since a stale untouched in awhile blog will lose readers. Since blogs that are on site have an entry date on them, even a new reader that just found your page will go somewhere else that is more fresh and updated since your entry dates are old. This is an significant part of marketing with a blog and if you cannot keep it fresh then it will more than likely work against you. Now your posts do not have to be anything lengthy all the time, if fact you want to keep them short but point driven.
Note too, that a very good way to gain lots more traffic and build back links that will boost you in the search engine results is to take some time and read other people’s blog entries and place an appropriate comment on their entry. Most blog authors will return the favor and go and look at your blog and there you have it, another back link.
Here are some of these Web 2.0 sites.
1. Facebook
2. Twitter
3. Myspace
4. Youtube
5. Squidoo
6. HubPages
7. LinkedIn
8. Digg
9. Delicious
10. Reddit
11. StumbleUpon
12. Linkagogo
13. Propeller
14. Technorati
15. Fark
And the list really can keep going and going. You are better off using these more common popular websites that everyone is bandwagon on and that Google just loves and these websites literally will give you a huge boost in traffic which is what we want.
So if your serious about promoting your website, blog or business, you mush sign up for at least a few of these social medial sites to be fully successful. All serious marketers have already signed up for most of the social media sites out their and trust me they are marketing them too.
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